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GUESS Inc. in partnership with the Lifestyle-Tech Competence Center (LTCC), successfully concluded the fifth edition of the GUESS GEN Z LAB insight workshop. The event took place at the brand’s headquarters in Bioggio, Switzerland, on May 23-24, 2024.   Lugano, 24 May 2024 – This year’s GUESS GEN Z LAB featured an international lineup of students

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The Dagorà Lifestyle Innovation Hub has been inaugurated today in Lugano. It’s a new coworking space of over 1,700 square meters, marking a new chapter in the establishment of cutting-edge innovative activities in the city. The building, located at Via Peri 21, is intended to be a vibrant epicenter of creativity, research, and technological innovation.

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