Beauty Innovation Award 2024: Antares Vision Group and Hyphen Digital launch the first edition

The two sponsors are seeking generative AI solutions for digital marketing to boost customer experience and engagement, and artificial intelligence and machine learning applications for beauty and personal care supply chain management. The finalists will have the prestigious opportunity to pitch their solutions and gain access to the exclusive E-luxury summit in Lausanne, Switzerland, networking with 400+ professionals.


Lugano, 06 June, 2024 – The first edition of the Beauty Innovation Award represents a forward-thinking approach to open innovation, sponsored by Antares Vision Group, an Italian leader in track & trace solutions, and the software house Hyphen Digital in collaboration with Loomish, Dagorà, Lifestyle Tech Competence Center and academic institutions such as SUPSI and USI.

The Beauty Innovation Award 2024 aims to reward the most innovative digital solutions to enhance the beauty and cosmetics industry, with a particular focus on scale-ups and well-structured solutions ready for implementation. This year’s spotlight is on generative AI solutions to boost customer engagement and artificial intelligence and machine learning applications to enhance efficiency and sustainability in the supply chain. The initiative aims to foster collaboration and an open innovation approach among the involved partners, as well as explore new synergies among scale-ups, brands, investors, academia, and research centers.

A carefully selected jury, composed of industry experts from key innovative players in the beauty industry, like Acqua di Parma, Alpeor, Angelini Beauty, Bayer, Bulgari, Davines, Galderma, Hub & Logistics SA, Intercos Group, La Prairie, Mavex, Miamo, Nashi Argan, Valmont and VerdiLab, will oversee the selection process. The call for submissions remains open until 13 August at the following link:

In recent years, consumers have become increasingly aware of their purchasing choices, especially when it comes to products with a high perceived value, such as cosmetics. It is therefore crucial to develop safe products and to transmit this safety to the end consumer,” notes Gianfranco Landolfi, General Manager Life Science & Cosmetics at Antares Vision Group. “The spectrum of our solutions is broad and includes technologies that, on the one hand, ensure product quality control and, on the other, enable product monitoring throughout the supply chain, with the aim of reducing “gray markets” and counterfeiting risks. This is thanks to the creation of a unique digital identity for each saleable product unit, which ensures transparency of the quality of the production process, documenting its efficiency and sustainability. Traceability and digital identity thus provide a direct communication channel between producers and consumers and meet producers’ own demands for transparency, ethics and sustainability.”

Davide Guzzetti, Managing Director Hyphen-Digital SA, says “We are thrilled to join this project, not only for the contribution we can offer through our experience in luxury and lifestyle content production and distribution but also for the invaluable insights and learnings we will gain by both listening to the needs of beauty sector leaders and exploring innovative solutions and perspectives”.

The finalists will be invited to participate in person at the Pitch Day on November 21st, 2024, in Lugano, Ticino, Switzerland, where they will present their ideas to the prestigious jury. Additionally, participants will have the opportunity to attend the exclusive E-luxury summit on November 26th in Lausanne, Canton Vaud, Switzerland, connecting with over 400 industry professionals.

Carlo Terreni, President of Lifestyle Tech Competence Center and Founder at Loomish “Through this initiative, we provide a unique platform for industry leaders to delve into cutting-edge innovations, equipping them with a decisive edge in a dynamic market landscape. This collaborative effort underscores our steadfast dedication to driving innovation, fostering engagement, and nurturing enduring partnerships within the beauty ecosystem. With great pleasure, we unveil the inaugural Beauty Innovation Award, proudly sponsored by Antares Vision Group and Hyphen Digital.”


Contact information

Ledia Malecaj – – +41763870849


About Antares Vision Group

Antares Vision Group is an Italian multinational, listed on the STAR segment of Euronext and included in the Tech Leaders index, dedicated to companies with high growth potential. It enables the digitalization of products and supply chains through traceability, inspection for quality control and integrated data management. Through DIAMIND, the integrated ecosystem of solutions, the Group supports companies and institutions in ensuring safety, quality, efficiency and sustainability of products and end-to-end traceability across the supply chain, with integrated data management, boosted by artificial intelligence and blockchains. It operates in the Life Science and in FMCG sectors. It is the world leader in T&T systems for pharma products, supplying major global manufacturers and numerous government authorities. It recorded a turnover of €214m in 2023, operates in 60 countries, employs over 1,400 people, and boasts a network of over 40 international partners.

About Hyphen Digital

With offices in Italy, Switzerland, France and the UK, Hyphen supports global luxury and retail brands through the digital transformation of content production and distribution processes and tools. Hyphen-Group offers today a complete ecosystem of solutions and services: from consulting through the Hyphen-Formula team to content management software and hardware tools provided by Hyphen-Solutions, to photographic and 3D production services operated by the Hyphen-Media Unit.

About Lifestyle-Tech Competence Center:

The Lifestyle Tech Competence Center, one of the three competence centers officially recognized by Switzerland Innovation Park Ticino and connected to the existing one in Zurich, is a Swiss association dedicated to supporting innovative companies engaged in research and development within the Lifestyle Tech sector. This includes areas such as FoodTech, FashionTech, BeautyTech, TravelTech, DesignTech, and Smart Living, among others. The Association’s primary goal is to facilitate collaboration between academic institutes and companies, fostering the exchange of technology and knowledge.

The members of the Lifestyle Tech Competence Center Association include Accenture, Antares Vision Group, Assos of Switzerland, Bally, Barilla, BertO Salotti, Città di Lugano, Dagorà Lifestyle Innovation Hub, Guess, Hyphen Group, Lavazza, Loomish, Microsoft,, SUPSI, UBS, USI and VF Corporation. Find out more at

About Loomish:

Loomish SA is a Swiss-based investment management firm specialized in Lifestyle -Tech, with a focus on Food, Fashion, Travel and Design industries. We are committed to accelerating value creation for all the players within the lifestyle ecosystem: investors, digital start-ups and established corporations looking for innovative solutions. Strategically located in Ticino, between the dynamic financial centre Zurich and the global lifestyle hub Milan, Loomish is perfectly positioned to link the best of both worlds. We deliver expert guidance and facilitate investments in the Lifestyle-Tech sector, focusing primarily on the disruptive technologies offered by European medium-sized start-ups and scale-ups. Find out more at LinkedIn @Loomish_SA and